Contests | Ep. #82

Summary: In Ep. 82, To be clear, competition isn’t all bad; it just needs to be structured in a way that encourages team-building and collaboration. The goal should be to engage your entire team, not just the ones who always meet their numbers. For example, home builder Clayton Homes experienced dramatic performance improvements using the Ambition software platform to create team-based contests styled after fantasy sports competitions. Additional elements such as autonomy, surprise, and urgency can make your contest more successful by harnessing other motivational sources than competition. The following examples were provided by Ben Jackson, VP of sales at Voices.com, and each of his competitions features a mixture of game mechanics other than just competition. Let’s examine how he structured contests for Voices.com and why these sales contest ideas were successful. (You can follow me on Instagram- Sattyam03)