Summary: <p>Email Marketing outperforms all digital marketing strategies, including SEO, PPC, Social Media Marketing and others if done correctly. Creating an effective email marketing strategy is an important part of any marketing strategy as it is the most cost-effective way to promote your products, communicate with your customers and reach your business goals.</p> <p>We had Matt Rouse, Host of Digital Marketing Masters Podcast & Co-founder of Hook SEO, Hook DM and Hook DM Canada with us to share some of the important strategies to plan your email marketing and get better RoI. He is also the Amazon Best Selling Author. Visit <a href="https://matthewrouse.com">https://matthewrouse.com</a> to know more about him.</p> <p>Listen to the podcast to understand:</p> <ul> <li>How is Email Marketing effective compared to other digital marketing methods?</li> <li>Preferred tools/platforms for setting up an Email-Marketing Campaign</li> <li>Best practices to grow email subscriber list</li> <li>How to ensure that emails don’t end up in the Spam folder</li> <li>Importance of A/B and Split Testing in Email Marketing</li> </ul> <p><br></p> <p><br></p> <p>Want to be featured as a Guest on our Podcast channel Digital Marketing Gyaan? Fill the Form today - <a href="https://bit.ly/DMG-GuestForm"><strong>https://bit.ly/DMG-GuestForm</strong></a></p>
