Summary: <pre><code> <p>On Episode 118, Justin Christianson joins me. Justin is co-founder and president at Conversion Fanatics. I wanted to have Justin in to get to the bottom of conversion optimization. In this first part of our chat, we hear his background, how he came to co-found Conversion fanatics, some of the secrets to conversions, and how marketers can optimize user experience and conversion rates at the same time.&nbsp;</p><p><strong>Links of Interest</strong></p><ul><li><a href="https://conversionfanatics.com/" target="_blank">Conversion Fanatics</a></li><li>Justin on <a href="https://www.linkedin.com/in/justin-christianson-33b4836/" target="_blank">LinkedIn</a></li></ul><p><br></p> </code></pre>
