Managing the Funnel




Confessions of a Marketer show

Summary: <pre><code> &lt;p&gt;On Episode 121, we’re back with Rob Patterson, CMO of AWeber. We continue our chat about email marketing and more. This time we dig into more about the email market, plus how to manage your funnel, and a few things marketers need to consider in 2020. But we start things off by talking about free trials. Pay attention to Rob’s answer.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Links of Interest&lt;/strong&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Rob Patterson on &lt;a href="https://www.linkedin.com/in/robppatterson/" target="_blank"&gt;LinkedIn&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href="https://www.aweber.com/" target="_blank"&gt;AWeber&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt; </code></pre>