Career Crashers - Meet Circle: the Modern Community Platform for Creators




Liberty.me Studio show

Summary: Back in 2019, three friends named Sid, Rudy, and Andy wanted to build a company to empower creators. They spent much of that year talking to every creator they knew about their challenges and needs, and uncovering patterns among them all. Online creators earn a living by monetizing their products, talents, and content. If you’ve read a blog post, watched videos on TikTok or YouTube, taken an online course, subscribed to someone’s newsletter, or listened to a podcast, you’ve participated what’s called in the Creator Economy. Throughout our three friends’ conversations, one exciting theme came up again and again: community. Historically, platforms like YouTube and Facebook have made it harder for creators to own direct access to their fans, which makes it hard for them to scale and create sustainable income. So, in October 2019, Sid, Rudy, and Andy went heads down in Venice Beach, and started building their MVP. They got great initial feedback, and have since raised over $5 million from venture capital investors to give them the runway they needed to focus on building for creators for as long as possible. Listen to learn about their culture and values, what they look for in new hires, and how you can get involved.