Gamifying Millenial Personal Finance - Lindsay Holden, Co-Founder & CEO of Long Game

Summary: In today's episode of the Wharton Fintech Podcast, Anchit Gupta (WG'21) is joined by Lindsay Holden, Co-Founder & CEO of Long Game. Long Game is a gamified personal finance app for Millenials that encourages saving through fun rewards and cash prizes. Before starting Long Game, Lindsay Holden co-founded the Applicant Auction, the primary auction for Top Level domain names, which held over $500M in auctions before being acquired. Before that, she helped launch Formation 8, a venture capital firm with over $1B under management. Ms. Holden holds a B.S. in Chemical Engineering and an MBA from the University of Colorado, Boulder. In this interview, Lindsay shares: - Her motivation behind launching Long Game - The many financial planning problems faced by Americans & how Long Game is working to solve these issues - Their typical customers and how Long Game can help them - The toughest parts of being a founder and launching Long Game - The future product pipeline for the company and much more! For more FinTech insights, follow us below: Medium: medium.com/wharton-fintech WFT Twitter: twitter.com/whartonfintech Ryan's Twitter: twitter.com/RyanZauk LinkedIn: www.linkedin.com/company/wharton-fintech-club/