Summary: Does your business have a purpose? Are you wondering how having a purpose can help drive the success of your business? In this episode, I interview Ekaterina Walter, a global social innovation strategist at Intel and member of the board of directors for Word of Mouth Marketing Association. She is also the author of the new book, Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerburg. Show Notes: https://www.socialmediaexaminer.com/23
