EP115: How To Create Consistently Incredible Content with Shondell Varcianna Founder and CEO of Varci Media

Summary: Want to create high-quality content for your customers, but don’t know where to start? In this episode, Shondell Varcianna Founder and CEO of Varci Media gives us her secrets to creating consistently incredible content. She explains the importance of segmenting your target audience before creating content, how to figure out what content to create, and why you don’t need to focus on the future of content—you just need to keep focusing on your customer.