Summary: In today's episode, I am excited to chat with the awesome Luci Dumas - long time photographer and coach who has been through recessions and beaten the odds with her 38 years in business. We are going to chat about two things that MUST be present for a successful creative business - marketing, and sales. Luci details three ways to find your ideal clients who not only want your services, but are willing to pay for it, and we also talk about stepping fully into a position of leadership so that you are a trusted advisor for your clients. Offering them the higher level of service will not only propel your business forward, but change the perspective on what so many consider to be the uncomfortable side of running a business - SALES! To see the full shownotes, head on over to www.businessstraightup.com/042
