Summary: What does a rubber duck have to do with keeping customers happy? Jess Greenwood, Global CMO of R/GA, chats with Ford's chief futurist Sheryl Connell about what consumers expect in 2020. They discuss the implications for brands in a fascinating and fast-paced conversation in R/GA’s New York studio. Song: “City Hideout” by Julien Rimailho For more, visit: rga.com/futurevision
