Summary: <a href="https://podcasts.apple.com/us/podcast/flipped-lifestyle-podcast/id902645131">Listen on Apple Podcasts</a><br> <br> <a href="https://open.spotify.com/show/42uP4GqJZRHDRt8r3Hh4iS?si=d4ac11531c504492">Listen on Spotify</a><br> <br> <br> <br> Every membership site starts with an idea,<a href="https://flippedlifestyle.com/our-story/"> even ours</a>. For our friend Allison Jenks, she talked to us about what she needed to do to set up an online membership site. With our help, Allison is making those needed moves into building a stable income online - clarifying her goals, documenting what she does, all to help her and her soon-to-be online members make an income through her online membership site.<br> The ‘lowdown’ on Allison Jenks<br> <br> Hair + Makeup Artist in Lexington, Ky<br> Blogger<br> Co-Owner of Blush + Glow<br> <a href="http://www.thepinkloulou.com/">http://www.thepinkloulou.com</a><br> <a href="http://blushandglowlex.com/">http://blushandglowlex.com</a><br> <br> What You’ll Learn<br> <br> How to make passive income off your skill-set (7:07)<br> How to bring your work online (13:15)<br> How to clarify your goals (15:50)<br> Focus on the long-term (19:20)<br> Get your network down (24:25)<br> How to make courses for your online members (26:05)<br> Use other platforms (27:00)<br> Document what you do (30:50)<br> What is your minimum viable membership? (34:15)<br> “It ain’t gotta be perfect” (41:40)<br> Plan your next steps (49:50)<br> <br> <br> Show Notes<br> For people like Allison, getting started is the hardest part. Spending hours trying to come up with the perfect plan to start her online membership site, in doing so, not seeing that she had all the tools to start at hand. You can truly make a passive income off your God-given talents and skill-set. You simply have to clarify your goals. Once you have that down, you are ready to start getting your own online membership site.<br> <br> People pay for needs, not wants. Focus on the people that have a need for your idea. In Allison’s case, this meant narrowing her focus on the value she brings to any kind of event. Not only do people need hair and makeup for their big day, but speakers, graduates, conference attendees. There is a need to present yourself at your best, therefore Allison’s services are needed, not simply wanted.<br> <br> By reaching out to coordinators in her local area, Allison can become the go-to artist for anyone coming into town. In doing so, this widens her audience and the number of people requesting her.<br> <br> Through a membership site, you can teach other people how to do this. Tell your members about your own tricks-of-the-trade, your experiences. These tools are valuable to your members, just like they are to you!<br> <br> Document what you do. You want to draw in people who want to learn from you on how you’ve built a business. People may already think they have the talents you have and that may be true. However, their next steps into how to run or operate a similar business, coil drive them to your online membership site.<br> <br> If we were to sit down and have tea while you took 30 minutes to tell me everything you do, what would that be? Make a bulleted list from A to Z of all the how, what, where, who, and why’s in your business. For your membership site, break this down into modules. For Allison, Module 1: her hair + makeup tips and tricks of the trade. Module 2 is talking about how to run a full-fledge hair + makeup business. Allison’s 3rd Module is outline of networking, and how she actually makes sure she gets gigs. Module 4 for her is simply do a couple member calls for her online membership site community each month.<br> <br> Allison’s big net was people that want to learn about hair and makeup. But, 10% of those want to learn about how to run a business like her...
