#143 – Storage Adoption Myths & Realities




Storage Unpacked Podcast show

Summary: <br> <br> <br> <br> <br> This week, Chris and Martin chat to Paul Stringfellow, CTO at Gardner Systems, about the realities of technology adoption. We hear lots of talk about Kubernetes, HCI, all-flash and even SCM technologies. But are all organisations deploying these technologies from day one?<br> <br> <br> <br> In reality, businesses deploy technology in a timeline that matches a normal distribution curve. As detailed in “<a href="https://en.wikipedia.org/wiki/Crossing_the_Chasm">Crossing the Chasm</a>” by Geoffrey Moore, there’s a gap between early adopters and the mainstream IT organisations. <br> <br> <br> <br> What causes this inertia? Some of the challenges relate people and process, however there’s also a desire to implement more mature products. Who really wanted to use Microsoft Windows before version 3.0…<br> <br> <br> <br> You can follow Paul on Twitter at <a href="https://twitter.com/techstringy">@techstringy</a> and of course, also listen to his excellent podcast, <a href="https://t.co/RuhdwiZTML?amp=1">Tech Interviews</a>. Paul also writes a <a href="https://techstringy.wordpress.com/">regular blog</a>.<br> <br> <br> <br> Elapsed Time: 00:34:46<br> <br> <br> <br> Timeline<br> <br> <br> <br> * 00:00:00 – Intros* 00:02:00 – Technology adoption myths vs the reality* 00:05:30 – Are enterprises any better at adopting new tech?* 00:06:40 – What do we mean by digital transformation?* 00:10:00 – Who doesn’t like a new car?* 00:11:10 – Does technology adoption allow staff “redistribution”?* 00:12:15 – S&amp;P 500 – 2 week replacement schedule* 00:13:20 – Focus on data and the data model, not just hardware * 00:16:20 – Do the CIO/CTO roles exist in smaller organisations? * 00:17:50 – Crossing the Chasm – why does adoption inertia occur? * 00:19:10 – Always wait for the 3.0 version of the product!* 00:19:50 – Dealing with”day 2” implementation* 00:23:55 – Vendors only turn up at licence renewal time!* 00:26:00 – “Keeping the lights on” is still an issue for IT teams* 00:29:05 – Always ask – does this technology solve a problem?* 00:30:40 – Make white papers free to download – no registration!* 00:32:40 – Wrap Up <br> <br> <br> <br> Related Podcasts &amp; Blogs<br> <br> <br> <br> * <a href="https://storageunpacked.com/2019/06/104-data-management-strategy/">#104 – Creating a Data Management Strategy with Paul Stringfellow</a><br> <br> <br> <br> <br> <br> <br> <br> Copyright (c) 2016-2020 Storage Unpacked. No reproduction or re-use without permission. Podcast episode #NA5Y.<br>