Summary: External Links coming to your site and external links leaving your site. How we need a mix between inbound and out bound links. Additionally, a mix of links from our site linking to other sites providing juice (do follow) and those not passing link juice (rel no follow). Crawlers will follow all the links on your pages that you will let them! So make sure you know how to control your link juice! This weeks podcast is sponsored by Texoma County Pools.
