Summary: <p>The Retail Exchange reports from <a href="https://connectedstores.wbresearch.com/">Future Stores 2019</a>, as leaders from Europe’s most progressive retailers arrived in London for the two-day event, openly sharing their practical insights on the do’s and don’ts to unlock the full potential of bricks and mortar retailing.</p> <p>With rising customer expectations, the need for personalised in-store experiences and the constant wave of digital innovations, it is now more important than ever that you invest in the right new store initiatives to remain competitive. We caught up with attendees to get their thoughts on the key take-outs and themes dominating presentations and discussions.</p> <p> </p>
