Podcast: Why Zola’s Online Wedding Planner Platform Was Dubbed The “Apple Store Of Weddings”




PSFK's PurpleList show

Summary: <p>As weddings, the people they unite and what they stand for continue to evolve, digital planning platform <a href="https://www.zola.com/wedding-planning">Zola</a> aims to consolidate the process with today’s betrothed in mind.<img class="alignnone size-full wp-image-176265618" src="https://cdn1.psfk.com/wp-content/uploads/2019/03/zola_interview_psfk_Podcast_v1.png" width="1400" height="927"></p> <p>In this show, Zola brand director, Jennifer Spector, speaks to PSFK about how the site simplifies the often complicated wedding planning process, building its functionalities around consumer feedback, needs and lifestyles. Offering everything from helping to-be-weds make easy events websites to organizing their guest lists and even automatically sending thank you notes, the company is now offering customers a brick-and-mortar space in New York City—which earned it the nickname the “Apple Store of weddings.”</p> <p><a href="https://www.zola.com/wedding-planning">Zola</a></p> <hr> <p><em>Lead image: <a href="https://www.shutterstock.com/image-photo/wedding-beautiful-lesbian-couple-love-getting-258614189">stock photos</a> from Fotos593/Shutterstock</em></p>