How Behavioral Science Is Already Affecting Consumers and Shaping the Future of Business with Michael Barbera

Summary: Michael and I talk about how businesses are beginning to apply behavioral science in their approaches to both employee engagement and consumer behavior. We discuss how much more we have to learn, and we talk about some firms and practitioners that are paving the way for some serious innovation in the application of behavioral science. Michael also touches on the role of gamification in behavioral science. Get full show notes and more information here: https://bit.ly/2ud0kkD