Summary: <a href="https://americanfashionpodcast.com/wp-content/uploads/2017/02/episode_131_banner.png"></a><br> Bayard Winthrop, American Giant CEO<br> Vertically integrated Made In USA brand <a href="http://www.american-giant.com/" target="_blank">American Giant</a> has become an icon in the movement to "make it here." Founder and CEO Bayard Winthrop is the man who hired a former Apple engineer to design their first sweatshirt, and has driven the company to be consistently best-in-class among the new generation of Made In USA brands.<br> "I think that if you're asking a customer to make an exception for you because you are a U.S.-made brand, I think you are never going to get out of first gear. At the end of the day we owe our customers the right to make a decision based on fit and quality. And after that, after clearing all of those hurdles, if they want to support American Giant because we are an American-made brand, that's awesome. That's fantastic. But I owe it to my customer to compete on fit and quality and value first, because that's what they ought to be making their decision on." - Bayard Winthrop<br>
