37. Derek Merdinyan, Founder of Video Igniter, Using Animated Video As An Expert ICO Marketing Tool

Summary: One of the biggest struggles ICOs face is conveying their message in a succinct and easy to understand way. Projects too convoluted or verbose in their marketing often get lost in the sea of white papers. In today’s episode Derek Merdinyan, Founder of Video Igniter, shares how he found success turning animated videos into expert marketing content. Video Igniter has made vast improvement to streamline the process of turning core ICO values into a short, marketable video. To learn more about Derek or connect, check out: videoIgniter.com & https://www.linkedin.com/in/derekmerdinyan/