#148 Stop Spending So Much Time Marketing Your Brand




Convenience Matters show

Summary: Scott Stratten, NACS Show 2018 keynote speaker and the author of numerous books on marketing and branding, talks about defining and redefining your brand to make your company stand out from the crowd. Hosted by: Jeff Lenard, Vice President of Strategic Industry Initiatives, NACS and Stephanie Sikorski, Vice President, Marketing, NACS