Summary: Mojca Mars is a social media consultant who really knows her stuff, and today she shares her best strategies and tricks for making the most of Facebook. Mojca shares the secrets behind how to know when you should boost a Facebook post, why you should post valuable content directly within Facebook (rather than making someone click on a link), the next big social media platform you should get in on early, and why using tools like Hootsuite or Buffer can actually hurt your social media efforts. Links mentioned on the show: Mojca’s blog post on Facebook Lead Ads: <a href="http://superspicymedia.com/blog/everything-you-should-know-about-facebooks-lead-ads-before-you-get-started/">Everything you should know about Facebook’s Lead Ads before you get started</a> <a rel="nofollow" href="https://www.snapchat.com/">Snapchat</a> <a rel="nofollow" href="http://amzn.to/1O8Wla1">Jab, Jab, Jab, Right Hook</a> <a rel="nofollow" href="https://blog.bufferapp.com/">The Buffer Blog</a> <a rel="nofollow" href="http://www.socialmediaexaminer.com/">Social Media Examiner</a> <a rel="nofollow" href="https://twitter.com/mojcamars">@MojcaMars</a> <a rel="nofollow" href="https://www.facebook.com/superspicymedia/">Super Spicy Media's Facebook page</a> <a href="mailto:mojca@superspicymedia.com">mojca@superspicymedia.com</a> <a href="http://superspicymedia.com/fbads/">Mojca's free email course on Facebook ads</a>
