Summary: <p>In the apparel space, consumers are increasingly valuing quality over quantity, expressing demand for personalization and tailored fits. Bonobos has taken notice, and is accordingly not only extending its sizes for many of its most popular items, but also implementing research and customer feedback to ensure optimal fits in the larger cuts.<img class="alignnone size-full wp-image-176248717" src="https://cdn1.psfk.com/wp-content/uploads/2018/10/Brad-Andrews-Podcast.jpg" width="1000" height="668"></p> <p>In an interview with PSFK, <a href="https://bonobos.com/">Bonobos</a> co-president Brad Andrews details the lengths the brand has gone to in maintaining its standard of proper-fitting clothing for all men as well as delivering in-synch online and in-store shopping that reflects the retailer’s focus on one-on-one, tailored experiences.</p>
