FL 198 – We help Julie reframe her avatar and create strategic content to grow her online business




The Flipped Lifestyle Podcast show

Summary: <a href="https://flippedlifestyle.com/podcast198" target="_blank" rel="noopener"></a><br> <br> Today’s guest is Flip Your Life community member, Julie Halitzka.<br> <br> Hailing from Louisville, Kentucky, Julie loves singing and plays a number of musical instruments.<br> <br> She has worked with youth in various roles as a worship leader, play &amp; music teacher, and youth counselor for over 10 years.<br> <br> She decided to take her business online to change and improve their current financial circumstances.<br> <br> Julie created an early childhood music curriculum (for children ages 0-6) called Rockin’ Rhythms Music. <br> <br> After starting her website, she had the original intent of marketing this curriculum to teachers.<br> <br> This proved to be a bit of an adjustment from her job as a music teacher, where she is mainly marketing to parents.<br> <br> Not having a well-established email list yet, Julie struggles with the question what a lot of online entrepreneurs have with their digital product -- “Will people buy this?” -- and the fear of not finding the right people to sell to.<br> <br> Join us today as we help Julie reframe her avatar, grow and build her email list.<br> <br> We also help her with improving content strategies for better efficiency, prioritizing and time management when “life gets in the way”, as well as accountability.<br> <br> [Tweet "Live video is much better when you’ve already filtered out your audience."]<br> <br> [Tweet "Create static content based on what people are actually looking for."]<br> <br> [Tweet "Just because people are not on your list does not mean those people don't exist, they're out there somewhere."]<br> You Will Learn:<br> <br> * The importance of knowing the potential scope of your digital product to be targeting the right avatar<br> * How to create content more efficiently<br> * Overcoming the overwhelm of time management when life gets in the way<br> * Creating content based on Keyword Research<br> * Content strategies to build and grow your email list<br> * Plus so much more!<br> <br> [Tweet "Prioritize and make things that are the most important stay on top."]<br> <br> [Tweet "Sometimes it's going to get derailed, but we don't have time to not get this stuff done."]<br> <br> [Tweet "Show them what to do before you sell them your detailed plan on how to do it."]<br> Related Links:<br> <br> * <a href="https://rockinrhythms.com/about/">Julie’s Rockin’ Rhythms Music website</a><br> * <a href="https://youtu.be/MtN1YnoL46Q">The Duck Song</a><br> * <a href="https://flippedlifestyle.com/podcast182/" target="_blank" rel="noopener">How busy parents can find the time to start, build, and grow a successful online business</a><br> * <a href="http://flippedlifestyle.com/flipyourlife">The Flip Your Life Community</a><br> <br> Enjoy the podcast; we hope it inspires you to explore what’s possible for your family!<br> <br> <a href="https://itunes.apple.com/us/podcast/flipped-lifestyle-podcast/id902645131?mt=2" target="_blank" rel="noopener">Click here to leave us an iTunes review</a> and subscribe to the show!<br> <br> We may even read yours on the air! ?<br> <br> <br> <br> Success Story of the Week:<br> <a href="https://flippedlifestyle.com/podcast198" target="_blank" rel="noopener"></a><br> <br> Alright guys, we got a cool success story this week from a Flip Your Life community member named Elle, and Elle posted in our success for them this week and said, "I finished my course." <br> Her actual post title says, "Champagne Moment."<br> <br> Elle says, "It's so great to log in and see so many of you doing well."  She's talking about our Success Forum. "Typically when I'm working on a major project, I go into hiding.  Well, I'm out of the cave,