4 Guidelines for Building an Audience When You're a Total Nobody Online with Harriet Morris (Ep 83)

Summary: <p>So you want to start a podcast, blog or YouTube channel, but there's just one problem... </p> <p>You're starting from absolute scratch, and NO ONE knows you online. How are you supposed to get people to actually listen, read or watch?!</p> <p>This week on the show I've got Harriet Morris. In addition to having a lovely accent that you could listen to all day long, she's here to tell you how she went from nobody, to 40,000 podcast downloads in a few short months with ZERO marketing. </p> <p>I've gotten to know Harriet over the years a member of Fizzle, and I've loved her progression. She describes herself as "the eating coach" and she's got a podcast called The Eating Coach Podcast.</p> <p>She empowers her clients to achieve a 95% drop in binge eating without feeling deprived or bad about themselves, and she helped her clients make sugar addiction a thing of the past. </p> <p>Harriet shares her journey and how her lessons from intuitive eating actually apply to business (which is totally fascinating!)</p> <p>Then, we'll get into the four guidelines for creating a podcast or any kind of content online when you're an absolute nobody.</p> <p>IN THE COURAGE HALF, YOU'LL HEAR:</p> <ul> <li>Harriet's business, how she earns her living &amp; how she became the eating coach</li> <li>The lessons from food we can all relate to life &amp; business </li> <li>How she's learned that detachment from results actually creates results  </li> </ul> <p>AND THEN IN THE CLARITY PORTION, WE GET INTO: </p> <p>Four guidelines for creating a successful podcast (or content of any kind!) even when no one knows who you are, including: </p> <ol> <li>Serving your own needs by serving your audience</li> <li>Deciding if you are a content creator or a content curator </li> <li>Making it easy for listeners to consume your show</li> <li>The key to to epic content: real connection</li> </ol> <p>"You don't need to be better to be anyone else, you just need to be different." -Sally Hogshead</p>