How Proof used 2 Simple Growth Strategies to Go From 0 to 1.8MM/ARR in Less than a Year

Summary: Meet Austin Distel, the Director of Marketing at Proof, a social notification app to build trust on your website that dramatically helps increase sales. As employee #1 and the Director of Marketing, Austin explains the steps they took to go from launching with zero funding in March 2017 to a projected $1.8m/ARR (and growing) as a completely bootstrapped company. Now as part of Y-Combinator, the team is expanding their marketing and working on their ultimate goal which is to humanize your online experience.