Ep 034 // How to Nail Your Customer’s Needs with an Incredibly Simple Product (Clarity)




Courage & Clarity show

Summary: <p>In this week's Clarity episode, I'm welcoming Allison Schaaf, founder of PrepDish, back to show!</p> <pre><code> &lt;img class="thumb-image" alt="schaaf2.png" data-image="https://static1.squarespace.com/static/586c0773ebbd1a367d451544/t/592b6b1cc534a5adf889a133/1496017703409/schaaf2.png" data-image-dimensions="760x742" data-image-focal-point="0.5,0.5" data-load="false" data-image-id="592b6b1cc534a5adf889a133" data-type="image" src="https://static1.squarespace.com/static/586c0773ebbd1a367d451544/t/592b6b1cc534a5adf889a133/1496017703409/schaaf2.png?format=1000w" /&gt; </code></pre> <p> </p><p>You’re going to be so inspired by how <strong>EASY</strong> it can be to <em><strong>be successful.</strong></em> You don’t have to go and spend tons of money acquiring crazy skills -- instead, Allison shows us how we can create something incredibly simple based purely on a customer's needs.</p><p>We're diving into: </p><ul> <li> <strong>Understanding Customers Better: </strong>The number one thing to keep in mind that keep your product beautifully simple </li> <li> <strong>Connecting with Customers:</strong> The number one question Allison asks to get tons of customer feedback -- and thus provide the solution that people gladly pay for </li> <li> <strong>Building a Team:</strong> Allison's take on when to hire, and what 2 questions to ask to decide what you need to hand of</li> <li> <strong>Productivity: </strong>How to uncover exactly where your time is going, and shift towards more time on your favorite tasks </li> </ul><p>"It’s more often the entrepreneur who’s thinking it needs to have all these bells and whistles, and that can just confuse your customer."</p><p>“I could make this fancy app and it might make me appealing to some people, but it would make me more appealing to my core customer?”</p> <p></p><p>SHOW NOTES:</p><ul dir="ltr"> <li><a target="_blank" href="http://freshbooks.com/clarity">Freshbooks - grab a month for free</a></li> <li><a target="_blank" href="http://prepdish.com/clarity">Allison's service, PrepDish - 2 weeks free!</a></li> <li><a target="_blank" href="http://surveymonkey.com">Survey Monkey</a></li> <li><a target="_blank" href="https://hubstaff.com/">Hubstaff </a></li> <li><a target="_blank" href="http://infusionsoft.com">Infusion Soft</a></li> <li><a target="_blank" href="http://courageandclarity.com/guide">The Clarity Jump-Start Guide</a></li> </ul>