The Art of Sustainability: Vida




State Of The Art show

Summary: Vida is a San Francisco-based brand connecting artists with the means of production in order to create clothing and accessories adorned with the artists’ original designs. Vida CEO and Founder Umaimah Mendhro sat down with Ethan for this week’s episode to talk about using tech to disrupt the status quo, the importance of creating sustainable systems for business, fashion, and art, and the need for beautiful design. -About Vida- Vida is an online shop that allows artists to create fashion and accessories with their original designs. With over 490,000 original designs, Vida manufactures artwork-adorned pieces on demand.  CEO Umaimah Mendhro founded Vida in order to create a sustainable system for affordable fashion that benefits the textile producers, the artists, and the global environment.The production teams, often in traditionally underprivileged regions, receive literacy training, and artists are able to see their works reach a broad global audience. Find your unique accessory or that perfect last-minute gift at Vida -About Umaimah Mendhro- Umaimah Mendhro is founder of both Vida and The Dreamfly. Both of her efforts are global initiatives that connect and empower communities all over the world. A graduate of Cornell University and Harvard Business School, Umaimah grew up in rural Pakistan and originally wanted to study art. She has channeled her education and this affinity into   Find Umaimah on Twitter - About Vango Studio -   Vango Studio makes the entrepreneurial side of being an artist easy and efficient, saving artists an average of 4 hours per week. In addition to powering artists with an award winning marketplace, we offer artists the ability to create their own website with little to no maintenance, distribute work across platforms, and access detailed insights about their collectors and what is selling across platforms. Follow Vango on Instagram @vango and @art, and visit www.vangoart.co