![Resourceful Designer show](https://d3dthqtvwic6y7.cloudfront.net/podcast-covers/000/070/723/small/resourceful-designer-resources-to-help-streamline-your-graphic-design-and-web-design-business.jpg)
Summary: You need to know what target markets you are going after if you want your design campaigns to succeed. It's your job to get into the heads of those people and design something that appeals to them.
Summary: You need to know what target markets you are going after if you want your design campaigns to succeed. It's your job to get into the heads of those people and design something that appeals to them.