Summary: By far one of the coolest things about my job is that I get to conduct best practices studies for organizations. The purpose of these studies is to flag the qualities of their sales rock stars and then create a series of repeatable steps to roll out for the rest of the sales force. There is one quality that I see time and time again that I believe is critical to their success and today I’m going share it but . . . Don’t you dare dismiss it because of its simplicity in fact . . . Pay attention to how you react to it when I share it with you. Your reaction might very well underscore the entire point of today’s podcast
