Episode 196 Cold Calling vs LinkedIn September 24, 2017




The Sales Playbook Podcast show

Summary: <br> For several years now, I've witnessed an absolutely useless debate pitting the cold call vs LinkedIn or cold calling vs "social selling".<br> In this week's episode we explore why this is the absolutely WRONG question to be asking and why you might want to seriously consider BOTH.<br> Do You Generate Leads Via LinkedIn?<br> On October 5th, at 11:30 am EST, I’m going to take you behind the scenes and <a href="https://yoursalesplaybook.lpages.co/linkedin-leads-october-2017/">show you how I do it</a>,<br> And I’m going to offer it free of “fluff”, stupid training acronyms or philosophical nonsense.<br> Just the tactics!<br> I’m going to show you:<br> <br> What to say and do, from the moment, you connect with someone. And I’m going to give you all 10 of the templates that I’ve been using!<br> How to position yourself as an expert without coming across like a tool. You’re welcome!<br> How to provide value WITHOUT conditioning a bunch of freeloaders who love to “friendzone” you! Another lesson that I learned the hard way!<br> How to create a referral machine . . .Even with people who’ve never bought from you!<br> How to IMMEDIATELY increase your phone appointments right from your LinkedIn network.<br> How to use LinkedIn Publisher to create MORE opportunities even if you have no clue what to write about.<br> How to dramatically increase your response rates via LinkedIn.<br> How to approach someone without coming across as salesy.<br> How to do this all on a tight schedule (I mean, I’m sure you don’t have all day to play around on LinkedIn, right?<br> <br> And I ABSOLUTELY WON’T show you a damn thing about improving your LinkedIn profile.<br> Why?<br> Because I’ll leave that for every other “Expert” to beat to death.<br> Personally, I think we should focus our efforts on actually being SOCIAL on a social network. The mechanics of LinkedIn really need to take a back seat to the SOCIAL part!<br> At The End Of The Webinar, You’ll Have The Framework For<br> A Powerful Lead Generation System!<br> The investment is only $99 and here’s what you’ll get;<br> (1) 90 minute webinar<br> Worksheets<br> Webinar Replay (Sent out later that day)<br> 2 Bonus eBooks with additional ideas<br> 10 Templates<br> Email Access To Me to answer any webinar related questions<br> <a href="https://www.paypal.com/cgi-bin/webscr?cmd=_s-xclick&amp;hosted_button_id=Y47TT999H9K46">Click HERE</a> to reserve your spot today.<br> Can’t make it on October 5th, sign up anyway and I’ll send you the webinar replay. View it whenever you’d like!<br>