Episode 23: What is your Elevator Pitch? Talking to the Public about Online Education

Summary: About Episode 23:<br> Join Tom and Kelvin as they identify principles useful in addressing questions and assumptions of those outside of online education. Think of this as articulating a value proposition or making an elevator pitch. This episode contains a segment from The Tavis Smiley Show with grateful permission.<br> <br> <br> Download Transcript [<a href="/wp-content/uploads/2017/03/Episode-23.pdf">PDF</a>, <a href="/wp-content/uploads/2017/03/Episode-23.rtf">RTF</a>]<br> Episode 23 Show Notes:<br> Episode Synopsis via Twitter<br> <a href="https://twitter.com/search?f=tweets&amp;vertical=default&amp;q=topcast%20ep23&amp;src=typd" target="_blank" rel="noopener noreferrer">View complete list of episode highlights via Twitter</a><br> Coffee Links<br> <br> * Coffee Profile: <a href="http://bit.ly/2m3swS5" target="_blank" rel="nofollow noopener noreferrer">Rwanda Hingakawa from Starbucks Reserve</a> (featured in this episode)<br> * <a href="http://bit.ly/2mAK9Ma" target="_blank" rel="nofollow noopener noreferrer">The Human Story Behind the Featured Coffee</a><br> <br> Content Links<br> <br> * Video: <a href="http://to.pbs.org/2mAVH1J" target="_blank" rel="nofollow noopener noreferrer">Thomas Cavanagh on The Tavis Smiley Show</a><br> * Video: <a href="http://to.pbs.org/2mAKSNo" target="_blank" rel="nofollow noopener noreferrer">Cheryl Hyman on The Tavis Smiley Show</a><br> * Video: <a href="http://to.pbs.org/2m3y4h2" target="_blank" rel="nofollow noopener noreferrer">Janet Napolitano on The Tavis Smiley Show</a><br> * TOPcast ep 08: "<a href="http://bit.ly/topcast_s01e08" target="_blank" rel="nofollow noopener noreferrer">Get Free Stuff! Open Resources in Online Teaching and Learning</a>"<br> * Editable GoogleDoc: "<a href="http://bit.ly/2mmrJyb" target="_blank" rel="nofollow noopener noreferrer">Some Principles for Speaking with the Public about Online Education</a>"<br> * From Forbes: "<a href="http://bit.ly/2mOeIuO" target="_blank" rel="nofollow noopener noreferrer">Six Simple And Irresistible Alternatives To The Elevator Pitch</a>"<br> * From Harvard Business Review: "<a href="http://bit.ly/2lHrzOt" target="_blank" rel="nofollow noopener noreferrer">How to Write an Elevator Pitch</a>"<br> * "<a href="http://bit.ly/2kqSWPl" target="_blank" rel="nofollow noopener noreferrer">The ‘Yes, And…’ Approach: Less Ego, More Openness, More Possibility</a><br> <br>