Summary: Ian Balina: So me and Drew go way, way, way back. I’m glad to be here and today is going to be a special show where we show you how to hack a system in a totally different way, using YouTube and your own business. All right, Drew, so I want you to tell us about yourself. Drew Morisey: Well, I’m a young guy originally from the East Coast, DC, that’s where we first met. I started a rap coaching company about. Ian Balina: Wait, wait, wait, wait. A rap coaching company? Drew Morisey: Yeah, yeah. Ian Balina: Did you guys hear that? A rap coaching company. Drew Morisey: Yeah. Okay, so basically rap coaching is where I’ll shoot videos and I’ll explain the ins and outs of how to flow, rhyme like the best rappers in the game. First started with the kind of rap like Eminem and they I would go through this multi-syllable rhymes, that was intonation, all that. And over time, once we had some following, I was able to go to more like life. Almost like how to set up your schedule so that you’re recording at an efficient level. Ian Balina: So you’re basically getting people who have this goal or dream of being a rapper and coaching them? Drew Morisey: Coaching them. Ian Balina: They’ve got a mentor who guides them towards that dream. Drew Morisey: Exactly. Me being a guy that’s been rapping fifteen years, and I’ve seen some success in the industry. It was something that I think needed to be done. You can learn how to play guitar online. You can learn how to sing online. You can find all kind of stuff. Ian Balina: So how did that idea of turning rapping or being a rap coach into a business? Drew Morisey: Well, honestly, the truth is that I was coach writing for a guy who, his business was basically teaching people how to start their own YouTube business and this was back in like 2014, so this was an error which was kind of a wild, wild west, for YouTube. It wasn’t like now, where if you’re like, “I want to be You Tuber,” it’s kind of- Ian Balina: Now it’s kind of blown out. Drew Morisey: Yeah, blown out. So back then he was pretty much like, “All right, what I’ll do is go [inaudible 00:02:30]. I can’t pay you that much.” Because I was a college student. “But, I want you to make this business coaching people on YouTube. Just tell me something that you’re really good at?” I was like, “I dunno. Rap.” He’s like, “Okay. You’re a genius, Johnson.” That’s basically how it started out. I would love to say that I saw in the stars that I was like, the final frontier for music education is rap. It wasn’t like that. But, I wasn’t aware that people needed to know this information and nobody really had it at the time. So. Ian Balina: Right. Drew Morisey: There were a couple guys doing it but. Ian Balina: Let’s kinda step back. You mentioned you’ve been rapping. Being an artist for the last 15 years. Drew Morisey: Yeah. Ian Balina: Take us through that journey. Drew Morisey: So, I grew up. I’m 29 now. I grew up in the late 90’s where rap was very musical. This is the height of Jay-Z, Noss, TMX, Tupac, all of that. It was just an era in which … Everyone has to be an entrepreneurial now. That’s kinda like the cool thing now. Ian Balina: Want-a-preneur, as they say. Drew Morisey: Want-a-preneur, exactly. Back then, everyone wanted to be a rapper. Still, sometimes now as well. I started writing raps, sort of idolizing these guys. Like Eminem, Jay Z. I think in hindsight, it kinda gave me acceptance. I’m like a skinny kid. It’s not like I was tearing ’em up on the court. Ian Balina: Uh-huh. Drew Morisey: It was a way to get girls. It’s a way people really admire you no matter what their demographic is. I don’t know if we can curse. A person, can freestyle. People are gonna give you props. Website: http://ianbalina.com Instagram: https://www.instagram.com/diaryofamad... Snapchat: https://www.snapchat.com/add/diaryofa... Facebook: https://www.facebook.com/ianbalina/ Twitter: https://twitter.com/diaryofamademan
