FL 143 – We help Cathy strategically align her opt-in traffic and target avatar to grow her membership
Summary: <a href="https://flippedlifestyle.com/wp-content/uploads/2017/05/cathy-middlestetter.jpg"></a><br> Need ideas on opt-in targeting?<br> Listen in as we help today's guest with strategies to align her opt-in traffic and target avatar to grow her membership.<br> <br> Joining us this week is an amazing Flip Your Life member with a huge passion for teaching, Cathy Middlestetter MA, RDH, EFDA.<br> <br> Cathy has been a dental hygienist since the mid 80’s and has always dreamed of becoming a teacher. She has been in the dentistry field for over 3 decades and has been teaching college since 2007. She’s a natural at helping aspiring students succeed in their academics.<br> <br> Cathy has 4 grown children, 3 boys and a darling girl. Her daughter is the reason behind her determination to crossover into the online business world. She created a website called, DentalTutor4Me.com, to reach out to students who are preparing for their board exams.<br> <br> Her membership site is a great platform to host her expertise in dentistry. She has a few members on her online community, so we’re going to help her take it to the next level.<br> <br> We’ll share our strategies with her so she can draw in more traffic into her website. Keyword research, lead magnets and pillar posts are but a few of the other topics we’ll discuss on air.<br> <br> If you need a little direction to get past that roadblock in your online business or are still new to the terms, this will definitely give you a great perspective on what’s possible online.<br> <br> [Tweet "Always be strategic with your content. - Shane"]<br> <br> [Tweet "Make your offers geared toward the kind of person you want to attract. - Jocelyn"]<br> You Will Learn:<br> <br> * What is keyword research<br> * How to apply keyword research data to strategically create content<br> * Setting up and maximizing your opt-ins<br> * What are "Pillar Posts"<br> * What is a Lead Magnet<br> * Plus SO much more!<br> <br> [Tweet "Most people want to be guided because they don't want to look for it by themselves. - Shane"]<br> <br> [Tweet "We all start somewhere, don't be upset by what you don't know, that’s how you learn things. - Jocelyn"]<br> Links and resources mentioned in today's show:<br> <br> * <a href="https://dentaltutor4me.com/">Cathy Middlestetter’s Website </a><br> * <a href="http://elementarylibrarian.com/">Elementary Librarian</a><br> * <a href="https://flippedlifestyle.com/flipyourlife">Flip Your Life community</a><br> * <a href="https://flippedlifestyle.com/patreon">Flipped Lifestyle Patreon Page</a><br> * <a href="https://www.youtube.com/channel/UCkGZXoIczv1cA8a_KYkU8Kg/videos">Flipped Lifestyle YouTube Channel</a><br> <br> Enjoy the podcast; we hope it inspires you to explore what’s possible for your family!<br> <br> <a href="https://itunes.apple.com/us/podcast/flipped-lifestyle-podcast/id902645131?mt=2">Click here to leave us an iTunes review</a> and subscribe to the show! We may read yours on the air!<br> <br> <br> <br> Patreon question of the week from our Q&A with S&J YouTube series:<br> Patreon Question of the Week from our Q&A with S&J YouTube series. This week's question is from Laura. Laura writes, "How do I create an onboarding sequence on my new members understand what to do once they purchase my product?"<br> <a href="https://youtu.be/NzoaQmjSC6I?list=PLJDtOfXhW0dJgW6apQhj2KeYKlPLHc_sE">Click here to hear the answer to today’s featured question!</a><br> And if you would like to watch all of our Q&A with S&J videos, head on over to <a href="https://www.youtube.com/channel/UCkGZXoIczv1cA8a_KYkU8Kg/videos">flippedlifestyle.com/YouTube</a>, and subscribe to our YouTube channel.<br> <br> To ask a question for the Q&A with S&J YouTube show, you can do that over on our Patreon page at flippedli...
