Ep97 - Customer Journey Mapping with Magda Cortez, Laying What a User Experiences as They Journey Through a Website

Summary: Magda Cortez from News Corp presents at the Product Mavens Meetup for product managers at the News Corp building in Sydney, Australia about mapping the customer journey through some of their publications.<br><br>Magda Cortez is strategic design thinker who has spent the last 10 years in media crafting cross-platform digital experiences. Passionate about entertainment, social media, popular culture and the fusion of old and new media, her experience spans product management, innovation, marketing, content creation and design. <br><br>In this session she shares the some insights into how she and her team map our user journeys throughout the one of their websites.