Summary: Despite Joel's lack of hope and excitement, this week's episode is full of NARJwisdom about how using Facebook doesn't make you a great marketer. We also discuss the idea of "digital marketing strategy" and how, really, marketing online shouldn't be so different from traditional marketing. Quotes Talking Points Dave Trott's talk on Predatory Thinking for Copywriters Gear Picks Brother EH-L2270DW Refurbished Wireless Monochrome Laser Printer Predatory Thinking: A Masterclass in Out-Thinking the Competition by Dave Trott Listen Find us on: iTunes • Stitcher • YouTube • Twitter
