Episode 98 How To Transition Your Social Network From Virtual To Real Time January 20, 2014

Summary: When I first started on the social networks in 2008, I struggled with two major things. 1) The “We’ve connected, now what do we do” thing. What do you say? What do you do? And . . . 2) How can I transition this virtual “friend” off of my computer screen to real time as in a phone call or face to face meeting. Oh, and without making the whole thing reek of a sales pitch or having everything get weird! This week, I really want you to take notes because I’m going to lay out a good part of the process I’ve used to not only created stronger connections, it’s the same process I used to launch my business in 2011. By the way, when I launched my business in 2011, I had no pipeline. I started from scratch and (thanks to this process) launched with 30 coaching clients and about a dozen or so corporate training clients. Here’s What You’ll Learn By Listening Today . . . 2 things you must do the moment you connect with someone. These two things will help you stand out and increase the probability of expediting that whole “know, like and trust” thing. You do understand that there’s a lot riding on that. Right? If you don’t agree with that, this is a great place for you to stop so you have more time to make 300 calls a week to strangers who love dismissing you like the hired help! How you can create at least 4-5 very different types of status updates to help you stand out and demonstrate your expertise without spewing a bunch of “stuff”. A really simple thing you can do, right now, with other people’s status updates that will position you apart from 99% of their other connections. An email you absolutely must send out on a monthly basis to help you position yourself as a resource. Note: I didn’t say “Position yourself as a tool trying to spam your network” A very specific email that needs to go out to your LinkedIn network twice a year. Once you’ve laid that groundwork, I show you how . . . You can easily increase your phone appointments by at least 3 a week and I even share a free 17 page report taking you step by step (what to say to transition to an appointment, how to prepare, what to say once you’re on the phone with them to keep it from sounding like you trapped them into a pitch etc) You’re welcome! Resources Mentioned In This Week’s Podcast . . . 1) We’ve Connected On A Social Network . . . Now What? 2) How To Add Value To Your Network! 3) A Really Cool Way To Save Time By Pre Populating Some Of Your Status Updates. Special thanks to Richie DeMarco for telling me about this. 4) How To Create Helpful Status Updates And Stand Out In The Process 5) My 90 Page Social Networking Workbook. This one isn’t free. I know, God forbid the dude tries to pay the bills. Bastard! 6) 17 page report on How You Can Generate At Least 3 Additional Phone Appointments Each Week Via Your Social Network. 7) Registration for our January 22 online sales program ends this Tuesday, January 21st at 6:00 pm EST!Click herefor details and to reserve your spot!