Summary: I have a great discussion with Jon Gollinger, Founder and CEO, Accelerated Marketing Partners who sets me straight on the concept of accelerated marketing as a process (hint: it's not all about auctions). In early 2009, he and I were part of a New York Times page one story on his marketing prowess. Jon pulls no punches when it comes to understanding the consumer - they are the ones who set market price. I have long admired his skill in creating a market environment that attracts real participation, best exemplified in his company slogan: "You bid it, you win it." [iframe http://thehousinghelix.com/embed/embed-generate.php?media=http://thehousinghelix.com.s3.amazonaws.com/thehousinghelix/files/2010/08/2010.08.17-The-Housing-Helix-Podcast-Jon-Gollinger-Founder-CEO-Accelerated-Marketing-Partners-LLC.m4a&entry-url=http://thehousinghelix.blogs.millersamuel.com/2010/08/17/interview-2010-08-17-the-housing-helix-podcast-jon-gollinger-founder-ceo-accelerated-marketing-partners-llc 320 175]
