Summary: Reading this via email? CLICK HERE to listen! A pleasure to welcome Michael Parrish DuDell to the show. Michael is the author of Shark Tank Jump Start Your Business, the official book of ABC's hit show, Shark Tank. Here are some notes from the conversation: 1. The book walks you through a similar process to asking the hard questions about the viability of your business, much like what we see on the television show. 2. The role and the importance of theatrics in running an entrepreneurial business. Is it the fastest way to get a competitive advantage? 3. Is entrepreneurialism a true art form? 4. Yeah, storytelling matters. A lot. 5. How important is having an untraditional past/background in building an entrepreneurial future? 6. Creativity and thinking differently are keys to success. 7. You have a lot of ability in you. You just need to surround yourself with people who bring out the best in you. Most of us don't do that. 8. Michael talks about how the book is full of "where are they now" stories from past guests on Shark Tank, and the lessons from their successes and failures are yours to learn from! Not to mention case studies from the Sharks themselves! 9. Michael was struck by how open and communicative the Sharks were in being interviewed for the book itself, and we agreed that is a big part of their success formula, and why they are Sharks to begin with... 10. In my view, the sharks want to see a sustainable growth plan for any venture, so Michael and I get into that a bit, discussing how a business begins to build for long-term growth. 11. We get caught up in putting out the small fires, rather than thinking strategically long-term, which is how most small business people operate, and why they don't get on a growth track to begin with. 12. You can learn more about Michael Parrish DuDell here. You can find Michael's book here (affiliate link): ### To hear from other intrepid souls like Michael Parrish DuDell, please subscribe to my podcast on iTunes. And, leaving a review and customer rating would be appreciated as well! This is episode 98.
