Episode 94 Sales Efforts During The Holiday Season November 25, 2013




The Sales Playbook Podcast show

Summary: Starting this week, here in the U.S. it’s going to start to get a bit more challenging. Prospects begin to mentally “check out” and, unfortunately, so will many sales reps. I thought the timing might be right to offer some ideas to help you navigate through the holidays! Here’s What You’ll Gain By Listening Today . . . A few tough questions that you’re going to need to ask yourself! A decision that you need to make that many sales people WON’T make this holiday season! How to get your arms around that “call me back after the holidays” stall. Something that you absolutely MUST take full advantage of and even leverage during the holidays! Why year end promotions might work against you and a better alternative for you to consider. How to utilize a “holiday sales mix” as well as mapping an effective holiday communication plan. 4 emails you MUST send during the holiday season and you better hurry because 2 of them need to be sent within the next few days. Resources Mentioned In This Week’s Podcast . . . 1) I mention a blog post I did recently on a holiday stall many of your prospects will cling to. Click here to check it out! 2) How To Get Responses On Holiday Weekends 3) Creating A More Thorough And Consistent Prospecting Plan. 4) At the end of the podcast I mention the deadline for the nifty $50 early registration discount on our upcoming, online sales program. Please click here for details. If you are looking to enroll 2 or more, email me directly for discounted rates paul@yoursalesplaybook.com You’ll want to do this soon because the discount goes away on December 2nd!