Summary: In this week’s RadioTalk, one of our 30 Under 30, James Carpenter, tackles the increasingly important question of how radio stations keep younger listeners for longer. James and producer Tom Billington speak to George Ergatoudis (Head of Music, Radio 1), Andy Roberts (Group Programme Director, KISS/Bauer Media), Rod McKenzie (Editor of Radio 1 & 1Xtra Newsbeat), Hattie Pearson (Xfm) and Greg James (Radio 1) for their thoughts on that perpetual challenge. Plus, more radio history magic with another fantastic edition of David Lloyd’s Radio Moments. Enjoy! Produced by Tom Billington and James Carpenter and recorded at BBC Western House (some pieces on location) in London with imaging from On The Sly.
