Summary: In this episode we speak with Travis Ketchum of Contest Domination. We discuss how to generate more leads by utilising viral online contests. We take a look at how to create an offer and prize to ensure you get targeted leads for your business. Travis Ketchum is the Founder & CEO of Contest Domination, a powerful contest platform. Travis is a performance marketing expert and entrepreneur. LISTEN TO THE FULL INTERVIEW Subscribe on iTunes | Stitcher QUOTABLE "I'd rather have a hundred super qualified leads than a million unqualified leads." @travisketchum Tweet This EPISODE SUMMARY: Travis' background - A little about Travis and how Contest Domination came to be. Capturing Leads - How using contests can help crack this hard nut. Customer Profiling - How to generate super qualified leads by planning before executing. Incentivise for Action- Create a compelling offer then reward those willing to perform the desired action. MENTIONS: Travis Ketchum Andrew Warner James Wedmore Lewis Howes FURTHER RESOURCES: Contest Domination Get Your Own Custom Caricature The College Startup Mixergy Try GoToWebinar Free for 30 Days
