Sozzi Says JC Penney Needs to Create More `Buzz' (Audio)




Bloomberg On the Economy show

Summary: March 19 (Bloomberg) -- Brian Sozzi, the chief equities analyst at Nothing But Gold Productions, says JC Penney Co. Inc. needs to create more "buzz" about its new concept stores to bring in more customers. Sozzi spoke with Bloomberg's Scarlet Fu on "Bloomberg On the Economy." (Source: Bloomberg)