Put Videos Everywhere!




MikesPodcast show

Summary: Hey, this is Mike from www.epicmarketer.com and in today's session we're gonna be talking about videos. Now video as a strategy in itself is so critical right now because if you think about the type of communication that we do, whether it's talking, whether it's writing, whether it's video, whether it's podcasting, whether it's blogging or any of these things video is the one that captures the most. You can see my expressions, you can hear my voice, you can see my body language, you can see my gestures and you know there are studies out there that talk about how much of your communication is actually the words and most of them say it's around seven percent so let me give you an example of this because a lot of times when you know you hear this you might be saying to yourself the same thing I thought which is "Now that sounds like it's a little bit low to me, seven percent sounds really low. So let me give an example… "I" didn't say she stole the money I "didn't" say she stole the money I didn't "say" she stole the money I didn't say "she" stole the money I didn't say she "stole" the money I didn't say she stole "the money" and on and on… Now that's just emphasizing one word in that sentence if you emphasize two or three or you say them slower or say them faster there's so many different ways to get a completely different meaning with your words. So video is extremely powerful and has the biggest impact on your business. Now what you want to do, as far as video goes, is you wanna put videos everywhere. You wanna make videos and put them on youtube of course for sharing whatever it is your niche is about, whatever it is you're reviewing, things like that, but you also want to put your videos on your thank you page, your download page, your confirmation page, your affiliate sign up page, all these things. Every time you sell a product have a video on there that says, "Hey this is mike from epicmarker.com. Thank you so much for picking up your copy of… whatever it is". Obviously you want to use your own name and your own site, but you get the point. Put your videos everywhere. Let people see your face. People are buying you first and the product or service second. Because there's so much noise out there and are so many empty promises out there that if you're somebody that people resonate with, that they know you, they like you and they trust you, they're gonna take a chance, even if they're not necessarily excited about whatever it is you're excited about. So get your videos out there. Now the tool that I suggest you use in order to save the most money and build your list as well is called LeadPlayer. What LeadPlayer does is use YouTube's videos so they're always going to load quickly, even if you have a big launch or a lot of traffic or you're paying for traffic your video will always show up right away. They'll always be crisp and clean because it's google's servers which is everywhere. It's most reliable thing in the world, but the thing that makes LeadPlayer different than all the other video players out there is first of all they have the stamp of approval from google. They're the only ones that are actually communicating with google saying "here's what we're doing. Do you like it. Is this ok?" and google has said "Yes! We give you two thumbs up. We love what you're doing!" Another thing they do is they have a full-time staff that's constantly updating and tweaking the software. So about once a week maybe every two weeks they have a new update to LeadPlayer to make sure it's compatible with up-and-coming plugins changes and with Wordpress. Things like that. And then the most important thing about lead player that's really, really cool is you can have it so that as soon as a video is done playing you can have an embedded opt-in form that says sign up for my free newsletter or whatever text you'd like to say and it's right there in the video.