Summary: Sales Strategy to Help You Win Sales training to help develop your skills, close more deals, and achieve your sales goals. That’s what the Sales Strategy Workshop podcast is all about. Welcome to Sales Strategy Workshop - Sales Training episode number 1. Sales Strategy Workshop is About: Sales, a profession with the goal of providing solutions to address the needs, wants, and desires of both businesses and individuals. Strategy, the plan, the actions, and the tactics you design to achieve your sales goal. That’s what Sales strategy workshop is all about. We give you the basics. We’re here to help you develop your plan, master your actions, and the tactics you’llneed to become as effective as possible in your sales career. Why Sales Strategy? You can have the greatest product in the world, but if you as a salesperson, can’t demonstrate how your products or services can't benefit your customers you are lost. You must provide a solution to their problems, not just products. If you can't, you're lost. With our question, sales is one of the oldest professions in the world. It’s the efforts of salespeople that have built nations, set the foundation for economic growth, and created extraordinary wealth. Buyers are more sophisticated and knowledgeable then ever before. If you think that sales success is based on your ability to talk someone into doing something that isn't in their best interest. You’re dead wrong. That idea works well for con men, not for professional salespeople. Here are two simple rules to follow: 1. Rule Number One, You Must Believe To be successful in sales and to develop a strong sales strategy, you must believe in your company, it's products, and it's services. Don’t waist your time, talent, and energy representing something you don’t believe in, just to get a check. If you feel you are representing a company, a product, or a service that doesn't benefit the buyer. Find something else to sell. Find a company and products and services that you can believe in. If you are looking to be successful, don’t kill your soul by doing something you don’t believe in. 2. Rule Number Two You Must Continue to Grow Don’t take the profession of sales for granted. It’s a profession that takes dedication, time, and study to master. Only by developing the skills, strategies, and tactics you need to master the profession will you reach your objectives. To quote Tom Hopkins, one of the finest sales trainers in the world. “Selling is the highest paid hard work and the lowest paid easy work there is.” Recognize that it’s hard work and start developing your mind to prepare for the challenge and get the results that will put you on top. I know some of you entered the profession of sales because you saw it as an opportunity to make an exceptional income. For some of you it just happened. In this podcast we focus on strategies and tactics that can help you find more prospects, perfect your presentation skills, connect with your customers and produce more sales. Recomended Reading This week I want you to look at a book by on of the best sales trainers in America, Tom Hopkins. How to Master the Art of Selling. I live by the information in this book. When I first started selling years ago. This was the first book on sales that I read cover to cover. The original title was "How To Master The Art of Selling Anything. This book is packed with information you can use now. Follow the affiliate link or go to your local book store. This should be a part of every salesperson's library. Sales training one your book shelf for whenever you need it. Check Our Sales Management Workshop Podcast Check out Sales Management Workshop. A podcast and blog devoted to sales management. On the Sales Management Workshop podcast, we focuse on Sales Planning, Territory development, Coaching, Hiring, Training and more If you get the chance, check it out.
