Summary: David Berlow entered the type industry in 1978 as a designer for the respected Mergenthaler, Linotype, Stempel, and Haas type foundries. He joined the newly formed digital type supplier Bitstream in 1982 and in 1989 founded The Font Bureau, with Roger Black. David gives us an insight in his working methods. How does he start making a new typeface? Mostly it’s listening from his part and figuring out what it is people are actually saying. We also talk about things he learned along the way, like being a good manager. We wonder how often he rejects new proposals or submissions for typefaces? And his vision on coming trends in type design. Recorded at the ATypI 2010 conference in Dublin, Ireland.
