The Authority Muse Podcast
Summary: The place for experts, thought leaders, and up-and-coming authorities to explore the strategies and tactics of people who have changed the world, as well as interviews with current thought leaders and influencers.
Samuel Sanders is the author of "Your Next Big Idea: Improve Your Creativity and Problem-Solving." Creativity and problem-solving aren't traits that you either have or you don't. Sam has some great ideas for how anyone can innovate. His book has exercises and techniques that are simple, yet challenging in helping you build muscles that you may not even know you have.
Dominic Cummins has been a sales and marketing leader going back to as early as the mid 1990’s. Starting out in the financial world working for such companies as Wells Fargo, Citigroup, and Franklin Templeton, he then moved into consulting in about 2013 and now holds down dual roles as both the founder of RightMind Inc, a sales and marketing consultancy and agency, and co-founder of Apex, a teaching and coaching company that teaches business owners how to scale without sacrificing their freedom and sanity
As entrepreneurs, we are often goal-driven. But how can we make or achieve goals if we haven’t defined success? I’m not talking about success as a function of reaching a goal, but success as state of being. Until you’ve defined what success means to you, you won’t be able to set appropriate goals for yourself. And if you’ve failed to set appropriate goals for yourself, you’re probably pretty unhappy.
Let's visit with Doug Foley and chat about starting a business, finding your niche, and the highs and lows of entrepreneurship.
In a story "ripped from today's headlines," we learn how PPP have damaged a 154 year-old brand. I’m not talking about the U.S. government’s Paycheck Protection Program. I’m talking about your “Profit Prevention People.” You may have Profit Prevention People working for you. If you do, you need to fire them, or at the very least, prevent the profit preventers from doing what they’re doing to you... which is assuredly harming your business.
“Those who cannot remember the past are condemned to repeat it.” Is that true? Maybe! Let's take a look at the patterns of history to see if we can recognize formulae for authority building and influence. We'll take a look at the businesses of two "visionary publishers" and see how we can use their strategies today.