Summary: How do you know if your website is really doing what it needs to? When was the last time you went through it, page by page? If you're like most of us, it's probably been a while. Once the website goes up we tend to forget about it until there's a problem. In a candid and informative interview, Simon Heseltine head of SEO for AOL & Huffington Post talks about the things you must do to keep your website running smoothly and, what are the mistakes all web owners make? Packed with tips and insider advice, you'll learn how to not only make sure your website is working, but that it's working for you!
