Ep 123: Irina Gottesman- CEO and Founder of House of Grō- Lessons from being a Serial Entrepreneur- Turning Failures into Lessons- Cultivating a Healthy Mindset for Business


Summary: Today's guest is Irina Gottesman, CEO and Founder of House of Grō, an inclusive clean beauty brand offering plant based, all natural, and sustainable CBD skincare products. House of Grō is at the forefront of the clean beauty movement with a wellness line focused on plant-based, genderless skincare products. Managing multiple startups at a time, Irina is the creative brain and industry innovator focusing on the integration of the House of Grō plant-based products into mainstream markets. In this episode we talk about her background with NYC and what she loves most about the city, what it was like growing up in Queens and her memorable city experience with her mom in Soho. We also dive into her journey with starting House of Grō and she reveals how this beauty idea came to be, the struggles and lessons she's learned along the way, the mindset she's adopted when it comes to being a serial entrepreneur, what makes House of Grō unique and more information regarding the brand's values of sustainability and clean beauty. Irina further reveals her entrepreneurial highs and lows and talks deeper about the importance of embracing the journey, how she turns failures into lessons, not taking no for face value and reveals a confession regarding her outlook on NYC boroughs and suburbs.  You can find more about Irina and her brand below: About Irina Gottesman: Irina Gottesman is an entrepreneur who hit the ground running by the young age of 20. Over the course of 24 years, Irina has managed revenues ranging from $1-5M in long- and short-term engagements in real estate, franchise, hospitality, retail and wholesale. All of her diverse and well-devised business engagements demonstrate Irina’s ability to dominate any industry she enters, with her long-term focus being plant-based skincare and wellness. Irina has the ability to trend forecast and build brands. With a passion for wellness and holistic health, she utilized her knowledge of industry trends and resources to launch House of Grō alongside her brother, Sam. Irina has been building brands together with Sam for decades; they have a 25 year track record in the luxury market, both with their own passions for wellness. After the pair found themselves in the CBD industry, Irina and Sam learned about the skincare benefits of CBD and decided to dive head first into the cosmetics industry, thus House of Grō was born. This dynamic duo now own and operate the 1st CBD brand to be certified Microbiome-Friendly. Website: https://houseofgro.com/ Instagram: https://www.instagram.com/houseofgro/ Facebook: https://www.facebook.com/HouseofGro/ If you have any questions regarding this episode, feel free to email thecityconfessions@gmail.com.  --- Support this podcast: <a href="https://anchor.fm/thecityconfessions/support" rel="payment">https://anchor.fm/thecityconfessions/support</a>