Summary: <p>In this latest episode of ‘The Special’ from The Retail Exchange podcast, we reflect on key developments in the world of eCommerce in recent months.</p> <p>We assess the changes in shopper behaviour, how e-commerce playbooks have had to be reinvented, and the challenges that retailers and brands face to maximise sales during 2020’s crucial ‘Golden Quarter’ at a time when a growing number of consumers are buying what we need with a click.</p> <p>Featuring guests Dean McElwee, Integrated Commercial Lead Europe eCommerce at Kelloggs, Rob Wood, Head of Online at The Entertainer, and Lukasz Stebelski, Head of Strategy at eStoreMedia.</p> <p><strong>Sponsored by</strong></p> <p><a href="https://www.estoremedia.com/"><img class="alignnone wp-image-835" src="http://www.theretailexchange.co.uk/wp-content/uploads/2020/11/download-300x145.png" width="201" height="97"></a></p>
