280 - FREE Publicity can make you a fortune: Tom talks Free Publicity
Summary: Before the Internet came along. I built my entire career using publicity. People would hear me on the radio or see me on TV or in print. I always let it be known I was available to speak. One of my quotes hanging on the wall at my school is that the only way to exceed the average income in your profession is to become better known. Publicity does that for you.