BI 303: How X Agency Grew from Zero to $2.2 Million in Just Two Years Using Cold Email Outreach




The Bright Ideas eCommerce Podcast | Proven Entrepreneur Success Stories show

Summary: Are you struggling to generate qualified leads and fill your calendar? Would you like to learn how to accurately send 2-3 thousand emails a week to your prospects and automate the vast majority of the work? On the show with me today is Darwin Liu, founder of X Agency; a digital agency serving eCommerce brands that sell B2C.  In this interview, Darwin breaks down his cold email outreach strategy into a step by step formula that you can replicate. The results his company has achieved using this approach have been nothing short of incredible. In just their second year, revenue exceed $2.2 million. Want to scale up your outreach, listen to this episode now. Questions I Asked Darwin: [00:37] When did you start and what niche did you pick? [01:44] What was your revenue in the first year? [02:19] How do you attract clients? [02:54] Tell me more about your cold outreach program? [03:22] How do you create your email lists? [05:05] How do you verify the email addresses? [05:52] How do you protect your domain reputation? [06:29] How many subdomains do you use? [07:26] How many email addresses do you use? [07:53]What does the email content look like? [08:14] How many do you send? [10:24] What is the call to action? [12:41] What tool are you using to create and send the emails? [14:36] How are you handling replies? [17:24] What parts are automated or outsourced? [19:19] How many appointments per week does this approach get you? [22:03] How many clients do you get using this? [23:05] Walk me through your Linked outreach and explain how it differs from cold email? [28:45] Tell me about how you are using partnerships? [29:15] Tell me about how you are using SOPs? Resources links can be found at https://brightideas.co/303/